Primal Platoon Workshops & Our Approach to Wellness


“Just stay under X amount of calories, and we’ll be healthy & fit in no time.” Right?

Ahhh….Not really!

Celebrities and fitness models make “healthy & fit” look as easy as swallowing a pill or picking the right diet.  And we buy it….hook, line, and sinker.

Since nutrition and fitness are the building blocks of wellness, we approach it as something more than a pill or a formula. To us, it’s a behavior……and it’s also a skill that can be improved.

We’re not about “just doing it”. We’re about knowing how to do it first, then strategically getting it done. After all, a healthy heart is only possible through a healthy mind.

Healthy brain

As busy professionals, citizen-soldiers, or busy parents, we have one thing in common: We’re leaders of hectic lifestyles.  And sometimes, in trying to conquer the world, it’s usually our health that’s sacrificed first.

Burgerat the desk

The Primal Platoon “product” is not a quick-fix designed for maximum profit.  Through lifestyle assessment, planning, and our nutrition & fitness strategies, our transfer of knowledge is designed to equip learners with life-long wellness skills.

With these skills, they’ll no longer have to rely on the fantasy of fitness products or fad-diets.

Kardashian Quick trim


John Rivera, M.Ed.
Primal Platoon Founder
Health & Fitness Educator/Consultant

John Rivera has over 20 years of experience in the nutrition & fitness field. He has helped service members, their families, and community members with their nutrition & fitness goals. He’s a passionate community health advocate whose writings have appeared on several web sites to include and From consulting on muscle building, to public health advocacy on his web site, John’s expertise and wealth of experience offers a unique perspective that’s missing in today’s health & wellness industry.





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